Shall we embrace de-construction?

Jul 22 / Eva Lagarde





It seems that everywhere you look now people are deconstructing the established models, and trying to develop a new narrative around identity, belonging, owning, etc.

The world is changing at a very rapid pace and it can look scary, when all we know seems to fall into pieces. And there is still resistance from this great deconstruction as the US is demonstrating with its recent backward move against abortion.
So what am I getting at?

Whether we like it or not, the world is changing and we need to embrace it. It does not mean that we have to compromise our values, but it means that we can take part in re-shaping our world.

What if we were now creating or transforming cosmetics that were good for the people and the planet. What if one wouldn’t be at the expense of the other. It’s time to remodel the way we make things and consume them. It’s inevitable!

We see innovations everywhere with better sourcing, reduced waste, and delivering better service…. but we still have a long way to go. Not because we are slow, but because we are in a transition where a lot needs to be discovered and achieved.

So will you join me in this “green” revolution to build a better tomorrow?

Have a great summer break. See you in September for more exciting news.

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