To answer all of this, I would say NONE of the above.
To expand on the first one, I would say that comparing glass or aluminium with plastic is like comparing cats and dogs (in essence they are pets, and can offer a good company, but they have very different behaviours). Plastic is not necessarily the BAD guy, and avoiding it is foolish, and bashing it even more so. The rush to promote it’s elimination in beauty is not realistic and even detrimental overall. Today, we can’t do beauty without plastic. Some elements need to incorporate plastic. The problem is not plastic, it's waste management. We should design products with end-of-life in mind. And already great innovations are on the market with mono-material solutions.
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But if you are not sure how to tackle it, we have built our content to break misconceptions and help you understand what’s at stake when it comes to sustainability and product development, so you can make smarter decisions and back up your marketing claims with tangible information. Learn more here.
But if you are not sure how to tackle it, we have built our content to break misconceptions and help you understand what’s at stake when it comes to sustainability and product development, so you can make smarter decisions and back up your marketing claims with tangible information. Learn more here.